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Business Strategy
  • Competitive Strategy, by Michael Porter

  • Blue Ocean Strategy,  by W. Chan Kim and Renée Mauborgne

  • Crossing the Chasm, by Geoffrey Moore

  • The Discipline of Market Leaders, by Micheal Treacy and Fred Wiersema

  • Built to Last, by James Collins and Jerry Porras

  • Good to Great, by Jim Collins

  • The Innovator’s Dilemma, by Clayton Christensen

  • Hooked, by Nir Eyal

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General Management
  • Execution, by Larry Bossidy and Ram Charan

  • First, Break all the Rules, by Marcus Buckingham

  • Pour Your Heart Into It, by Howard Schulz and Dori Jones Yang

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Product Management

  • The Product Manager's Secret Handbook, by Nils Davis

  • The Art of Product Management, by Rich Mironov

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Marketing
  • Permission Marketing, by Seth Godin

  • Neuromarketing (formerly Selling to the Old Brain), by Patrick Renvoisé and Christophe Morin

  • Crossing the Chasm, by Geoffrey Moore

  • Positioning: The Battle for Your Mind, by Al Ries and Jack Trout

  • Guerrilla Marketing, by Jay Conrad Levinson

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Agile Development
  • Agile Excellence for Product Managers, by Greg Cohen

  • Agile Software Development with Scrum, by Ken Schwaber and Mike Beedle

  • Scrum Product Ownership, by Robert Galen

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Design
  • The Design of Everyday Things, by Donald Norman

  • Machine Beauty, by David Gelernter

  • Don’t Make Me Think, by Steve Krug

  • Envisioning Information, by Edward Tufte

  • Visual Explanations, by Edward Tufte

  • The Visual Display of Quantitative Information, by Edward Tufte

  • Beautiful Evidence, by Edward Tufte

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LEARNING:

Recommended Reading

I do a lot of independent study of business strategy, marketing, product design, and other topics.  Below are some of the books I've found to be especially useful.

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